News From Fimbel Architectural Doors

Opening Doors to Color your World

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Or at least the doors that welcome you home to your world!

These days, during the COVID-19 Quarantine, our homes have taken on a new meaning. For many of us, our homes have become our whole world. If you are anything like me, refreshing and refining the projects on my to-do list have taken on a life of its own. As the summer heat keeps us contained even further, it is fun to fantasize about days and evenings outdoors again!

One project at the top of many people's lists is the garage whether it is cleaning out the clutter or diving in to a new door! When faced with this challenge, we encourage you to head on over to our Pinterest page to find ideas for both your organizational needs as well as your design needs. To fully understand which Fimbel door is right for you, feel free to read our recent blog from a project profile we did in Pennsylvania as you will see how we moved through the process to find the best color for their project.

You can rest assured when buying a Fimbel door is getting the look of real wood, the design of your choice, durable construction methods with a solid warranty, low-maintenance, a precision fit, bold windows, reliable R-value, and more, more, more!

Choosing a Fimbel Door:

As with any project, starting at the base, the foundation, is key. We manufacture our doors using two basic platforms - one on a steel base and one on a wood frame and vinyl base. When this is decided, the rest is all about the designs and desires! For a basic understanding of our products, you are welcome to check out this 3 minute video taking you through the various products and letting you get to know me!

When the platform and design are selected, it's now time to color your world! At Fimbel ADS, we offer the highest quality, most sustainable product for our paint and faux finish offerings. We worked diligently with the paint manufacturer to find the best because quality and safety lead all of our operations. Choosing the right paint finish for your door is critical to be sure you get the lasting look you desire.

Fimbel Red:

Offering you more is not just a cute slogan we enjoy. It is the core of our business. When my great-grandfather, Ed Fimbel Sr., began as the first franchise in the Overhead Door corporation, he wanted more for his family and more for our blossoming industry. Now, after 95 years, a quick tour of our history will reveal that we are big fans of red! Since 1924, this bold color has been our brand identity before brand identities were a thing. Today, we apply our "FDNY Red" to the vast number of doors for the elite Fire Department of New York. Take a closer look at the work we do for the FDNY.

Offering red doors to a fire station seems standard, but offering red doors to residences might seem unexpected unless you are also following the color trends for garage doors! 

Trending Door Colors:

If you search "trending garage door colors 2020", I assure you the list will read as follows:

  1. White
  2. Light Gray
  3. Dark Gray
  4. Black
  5. Red

You will read about the soft appeal of light gray, the statement dark gray makes against white trim, the bold timelessness of black, and the daring nature of red! As you read on, you will be comforted and enticed by the natural elegance of a wood tone. You will read all of this and more, but the important tid-bit to know is that you have options.

Factory Finish:

For our standard factory finish, the color palette is virtually limitless. Our ability to custom match your color to complete your look allows you to make it your own. The benefits remain the same - the smooth finish and enduring color will be yours! 

Factory Faux Stain:

Using the very same paint system, we use a two step application to create the woodtone look. On our smooth, composite surface we artistically apply the grain appearance then layer on the topcoat to create the true stain appearance. In many cases, because this is hand applied, we are able to custom match samples of wood such as cedar and driftwood to match your entry door and other design features of your project. 

Before you Commit:

A few things to consider as you finalize your color decision:

  1. Your entry door is the focal point of your home. You do not have to match it! Do your best to complement it. Focus on matching the quality and design not the color.
  2. The garage door color works best on many homes when it is coordinated to the details of the home: the siding, the windows, the trim.
  3. If the overall design of the home is unique, we invite to think beyond standard doors and make it your own.
  4. While the garage can consume 30% of a home's frontage, the garage door should add to the overall feel - not stick out like a sore thumb. We offer a lot of options to make it unique without making it outlandish!
  5. Be sure you understand the material of the garage door. Be sure you have the right paint product on the right material (again, no worries here for us, because we offer you more).
  6. If you cannot decide on a color, a natural white finish is a tried and true solution! With our product and our ability to offer you the DIY kits, so you can change your mind down the road.
  7. Do you plan to sell your home anytime soon? If so, consider what a potential buyer might want for their garage door! In this case, purchasing a garage door with the after factory option of our DIY kits may be the solution.


Now What?

So you have some ideas and perhaps some questions. Fantastic! The goal here at Fimbel is to invite you to think beyond a basic, standard door and consider what design inspiration may be lurking. Your result may be a beautiful white garage door, or you may just find a gray or blue to highlight your life! In either case, we are here to help:

  • To learn more about our finishing and paint products, please enjoy another recent blog dedicated to just that.
  • To start designing your dream door, please find a dealer near you by using our Dealer Locator [insert link] or reach out to our Customer Service Team at This email address is being protected from spambots. You need JavaScript enabled to view it..
  • You are just in time! For a limited time (starting in August 2020), we have a finishing sale taking place. Check it out on the website! If it isn't there, the limited time has come and gone!
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American Legends Carriage House

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When my dad, Ed Fimbel III, gets a glimmer in his eye, you better watch out! Whether it's the next crazy thing to entertain the grandkids or the next great idea for innovative garage doors, you can be sure to be left in awe! His relentless pursuit for joy and and his curiosity for life have coupled with nearly six decades of industry experience to bring to life the American Legends series: The first classic carriage style door made with vinyl clad steel and solid overlays. 

He knew there was a way to make a true carriage door at an affordable price-point. He knew the market lacked a true carriage door with the classic big windows and the sturdy overlay look. Other manufacturers in the industry had come close using steel with the lumpy, embossed wood-grain texture in the face and plastic snap-in inserts as the window grille. They came close, but the end look lacked the quality and accuracy of a historic carriage style door.

Seeing this opening in the market, he developed a platform upon which the American Legends Carriage Style door was born. With innovative materials and outside the box engineering, the first vinyl-coated steel carriage door found its home as a quality Fimbel product at an affordable budget. The end result has all the appeal of a painted wood door, but the longevity, cost, and low-maintenance appeal for the needs of any home and homeowner!

Fimbel American Legends doors can be found in garages of old-fashioned neighborhoods and new developments alike. With head-turning curb appeal, they provide extraordinary beauty and require very low maintenance. Built using advanced materials, every American Legends door delivers superlative style, lasting beauty and a terrific return-on-investment.

Customizable Glass Section:

One of the predominant features found on a classic American carriage house door are the big windows. This highlight of the product is one to truly make it stand out. Where many others use window inserts or have to joint the pieces together, our tops are made of solid, one-piece vinyl material. This means the entire face of the top, or grille as it is referred, is one quality sheet of carved material with no joints or inserts.

Although the American Legends is limited to standard widths, the construction of the top section allows for either larger or smaller window options and are available in 1" height increments for greater flexibility. To truly make this top your own, custom designs and arches are available in nearly any configuration for simulated divided lites. You can also choose from a C-profile (standard) or a V-profile to complement the details of your home! For those projects that require a full, solid top, we also offer this product without glass! You can find a closer look at the standard available tops and profiles linked here!

Lasting Beauty, Proven Durability:

You cannot go wrong with an American Legends. The smooth white, vinyl coated section with the look of real wood will satisfy your project needs. Yielding a 13.12 R-Value, the vinyl coated steel platform, is constructed with powder coated end styles (caps), an insulated core, and a vinyl backcover. Added to this are solid vinyl, decorative cope and bead overlays. Using a tenacious adhesive and a template system, our overlays come with a precision fit and a union that will endure.

Although we coat our exterior steel in vinyl, we made sure the rest of the steel would hold up as well as the rest of the door. Using 20-gauge vinyl coated G90 design for over 3 times the rust protection of other door brands, we feel confident offering a warranty regardless of proximity to the ocean, waterways, or riverine locations. Other manufacturers with less quality in the process and in their materials cannot offer this, but we are committed to giving you more! 


Life is Messy

We know that life can be busy and quite frankly messy! Fortunately the American Legends Series takes the stress out of life (at least as it pertains to your garage door). From damage to dirt, we have solutions.

Generally the doors simply need to be cleaned with gentle soap and water. When more demanding dirt presents, because sometimes it does, a Mr. Clean Magic Eraser will do the trick! If anything beyond that has you puzzled, we are always here to help.

With matching replacement sections readily available we have your back when little Tommy or little Susie send a hockey puck into the vinyl clad steel of the intermediate section! Most other manufacturers will require full purchase of a replacement door to make sure it all aligns - not at Fimbel. We are proud of our precision fit technology to be sure that when left in its factory state and installed by an authorized dealer, our replacement sections will fit in snug as a bug!

We also know that sometimes their hockey puck may end up in the solid white vinyl overlays! Provided the damage is a dent and not a puncture, an easy repair with a heat gun is an option. Slowly distributing the heat over the damaged area will oftentimes pop the PVC back into its natural state!

Finishing:

We recently published several great blogs that address the topic of paint and our faux finish. Please take a look to understand more!

Using our D200 High performance finish, all Factory Finished products will be delivered with a clean finish to last! While most of our products do not require finishing and may remain natural, adding color to your project can add the wow-factor that we are after! Our vast and ever-expanding color palette includes blacks, charcoals, and dark greens as well as faux stains to truly replicate the look of wood without the maintenance and regardless of exposure!

Why Choose A Fimbel Door:

If you want the best bang for the buck backed by a superior warranty – even in harsh waterside conditions, Fimbel ADS has the door for you! Whether it is the American Legends series or another of our fantastic options, you will be offered vast design options for your garage doors with the high-end wood look and virtually no maintenance. Add to this our Factory paint and faux stain options, you get the best quality in the industry.

We are proud to be a 4th generation business, driving excellence since 1924 that today is offering you more: More quality in our products and in our expert customer service with over 20 years average experience.

Find a dealer today to get started on your Fimbel door!

The Basics of the American Legends Series:

  • Available Heights: Any size in 1" increments
  • Available Widths: 8' ,9', 10', 16', and 18'
  • Thickness (whole section): 2 1/2"
  • Overlay thickness: 3/8"
  • R Value: 13.12
  • Fastening Points: White powder coated steel end and center stiles.
  • Section Joints: Interlocking tongue & groove vinyl-clad steel
  • Interior Face: High impact pre-finished white interior cover
  • Exterior Face: 20 guage vinyl-clad steel face with solid PVC overlays
  • Heavy Duty Bottom Astragal: Seals the bottom of the door and keeps water and debris from coming under the door. Our heavy-duty Astragal lasts longer.
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Why Our Finishing Is Superior

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Did you know that 71% of Americans use their garage door as the primary entrance to their home? More often than not, these garage doors are white! For us, our natural, unfinished product gleams in its clean, white simplicity. But when we want to truly allow the garage door to stand out, we are excited to offer our incredible factory finish with myriad options and total confidence in sustainability.

For nearly a century, our family has manufactured garage doors, and in that time, we have learned a great deal about the industry through our partners, products, and passions. Today, we are proud to add to our already environmentally friendly product a paint and faux stain coating that will endure the elements using molecular bonded paint to stand the test of time.

We manufacture our doors using advanced materials and technology to deliver a beautiful and durable product. Depending on your unique needs, we offer our innovative vinyl coated steel for the American Legends series and Versatex and Tricoya across all other doors to offer solutions for any creative, geographic, or budgetary needs. We offer these opportunities to best meet our customers' unique needs. We know that people want what they want, and we are here to provide it through quality, safety, and satisfaction.

Through our partnership with AquaSurTech (AST) over the last decade, we have found their commitment to quality was paramount which is a core value we hold dearly! According to Michael Braeuel, President of AST, "Most coatings are produced by combining a commercially available resin with a series of additives. D200's high performance is created by reacting (under high temperature and pressure) over 25 ingredients to create one single molecular structure. The resultant molecule can 'sense' the surface tension of the surface and align itself optimally with the molecules of the substrate to create a bond based on 'cohesion', in contrast to bonds created through mechanical adhesion." What this means to our final product is the finished face of our door will be one united material as it faces the elements allowing longevity that is unmatched. The benefit goes beyond the gorgeous appearance to the science of the door preventing bubbling, chipping, or lifting of the paint!

Our factory finish, made with D200 High performance paint, is a single application exterior waterborne coating system designed for direct application without primer to our vinyl product. It's extremely fast air dry and quick clean up offers low cost processes for in-factory and DIY finishing. Additionally it is formulated with heat reflective pigments to minimize heat gain for dark colors and is considered non-hazardous by EPA standards allowing for the vast color options in our palette. Above all else, D200 exceeds all environmental and performance standards, and the result is absolutely stunning! 

[pictured: Engine 55 of the Fire Department of New York - FDNY Red with hand applied black paint on the raised wrought iron design]

The magic of this paint system is the versatility to allow us to create our faux stain! Using a two part process of the same paint we use to coat our doors, our team of Artisans use their trained hand to apply first the grain design and then the top coat offering the final overall color. The result of this process allows us to increase grain depth or decrease it as needed as well as custom color match to your desired finish. The image below shows two samples: one is the actual piece of wood used on an entry door - the other is our custom sample. Can you tell the difference?

[pictured: custom match of faux stain]

In case you couldn't tell, the one on the right is the original, and the one on the left is our custom made sample!

Our faux stain will blow your mind! With this paint system, we are able to offer you all the benefits and beauty of real wood without the regular maintenance. The finish has a warranty of 15 years for adhesion, cracking, peeling, and reasonable fading. Additionally, this product can be refinished as time and trends roll on. Add all of these benefits to the long standing quality of our garage doors, and you will be sure to find satisfaction. 

For those of you who prefer to do it yourself, we proudly offer you the D100 system to handle your own after factory paint finish! We worked with AST to develop this system and acceptable colors to carry the same levels of quality but the artistry is in your hands!

Fimbel Finishing for YOU: 

Using our D200 High performance finish, all Factory Finished products will be delivered with a clean finish to last! While most of our products do not require finishing and may remain natural white, adding color to your project can add the wow-factor that we are after! Our vast and ever-expanding color palette includes blacks, charcoals, and dark greens as well as faux stains to truly replicate the look of wood without the maintenance or concern for exposure. With solutions for replacement of damaged sections to solutions for navigating tough exposures, we are sure our finishing options will brighten up your home and increase durability!

Click here to find a dealer near you and click here to have samples delivered directly to your home!

Highlights of our Finishing System:

  • Long lasting for continued satisfaction
  • Custom color matching available
  • Water-based coating
  • Safe, odorless, and non-toxic
  • Passes test requirements for AAMA615 (Organic Coatings on Plastic Substrates)
  • Low heat absorption due to heat reflectant pigments
  • Excellent adhesion and abrasion resistance
  • Excellent elasticity can withstand thermal expansion
  • Excellent impact resistance
  • Environmental Advantages:
    • Low VOC
    • Non-flammable
    • Lead and chromate free
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Kurtz Exterior Renovation Project

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At Fimbel ADS, we believe in offering your more in your garage door. We aspire to bring options to fully complement your project and satisfy your every need. Our capabilities had a chance to shine with a project nestled in a cozy neighborhood in the rolling hills of Eastern Pennsylvania. Garage door envy set in when they saw a friend's Fimbel Roaring Twenties set of doors sustainably manufactured using vinyl and a faux stain to replicate wood. As these homeowners were mid-swing of their own projects, they had to have one of their own.

The Project:

With visions of reinventing not only the garage but also the wood and stone façade, we set out to find their perfect door. Their original garage door, specifically, was in need of some TLC. While it was functional, the stamped steel raised panel door simply hung there - fulfilling its only obligations: to close the opening and to open on demand. It did just that. And only that.

Upon seeing the rest of the home's completed projects, the new two-level deck complete with fire pit and the excavated yard between the home and the fountained lake, it was clear this family understood quality and demanded satisfaction. For this family and their project, a Fimbel product was the solution for them: Our only challenge (or as we see it adventure) was to find their right door!

The Options:

The first step in navigating our product offerings is to understand that we make our doors in two innovative ways to offer a vast variety of styles and solutions. When buying a Fimbel door, you can count on the look of real wood, durable construction methods, low-maintenance, precision fit, bold windows, reliable R-value, and more, more, more!

Our first construction platform offers carriage and traditional styles using a vinyl clad steel pan and applying vinyl overlays to create the look of a classic wood door. This door is exceptional for two main reasons – the first is the platform (pan) made of a smooth, steel base made for the elements that we coat (clad) in a thin layer of crisp, white vinyl. This innovation allows for the American Legends series to live nearly anywhere, even near the ocean, without rusting and rotting away in the elements. To this we add the smooth, solid white overlays made of sustainable material. Separating ourselves from the competition's fake wood grain completes the constructed look to appear as real, traditional wood. Both features ensure the longevity our ethics demand, the look we all crave, and a price point sure to please.

Our second construction platform truly shines in the blend between tradition and innovation. Using a hand placed wood frame and nesting in our insulation, we laminate a vinyl back cover and a solid vinyl exterior that encases the face. This slab now becomes a blank slate to bring you more for your door. Using both 3/8" and ¾" material, primarily Versatex, we have options to add select profiles and nearly limitless designs to satisfy inspiration. You will see these designs in our Euro-Dor and Presidential Collections offering both carriage, traditional, and modern styles.

To achieve a more classic carriage look, we offer the Roaring Twenties. This series starts with the same platform yet adds solid, sturdy overlays pocketed (nested) into the face. The pronounced look of this classic style can be modified in myriad ways to satisfy decorative features and historic applications. Each of these series offers incredible longevity and beauty we can all feel good about!

The Bigger Picture:

Before the platform of the door could be selected, we needed to understand its forthcoming home. Measuring and truly understanding the opening – especially of homes older than 25 years – may be a game changer for many products. In many cases, the door is a standard size in the realm of a 9' x 8' or perhaps a double door measuring at 18'. For standard situations, navigating the opening is rather easy, but when a situation is unique – as is this project, it requires understanding of desire and opportunity. Fortunately, we offer both.

The uniqueness of their garage became a driver in selecting the construction platform they would need. The measurements of the opening showed us that the double door would require a low-headroom track and the uneven floor that puckered in the middle would need to be custom matched to properly seal the opening which was a pain point of their original door. Considering their current and anticipated use of the garage, we also needed to include an Insulated Glass package for quality and sustainability. Solving these problems can be challenging to some, but our capabilities allowed us to navigate with ease to the platform of the Euro, Presidential, and Roaring Twenties.

The Design:

After understanding what we offer, we talked about design. The garage of this home, as it does for many others, occupied approximately 30% of the home's frontage, so we had to complement the remaining 70%. We talked about the wood they would use to refresh the face of the home, the paint color they envisioned on the new front door, and the style of the desired front door.

What they showed me was an overlay front door almost identical to our Roaring Twenties series made by Therma Tru. The RT 12-S Charleston design with its clean, vertical lines and windowpanes would fit right in. 

The Finish:

With the desired design achieved, our next conversation was about color. The anticipated front door was going to be blue, the stone would remain light, and the wood was to be cedar. While the exposure of their garage door came into play with respect to the desired dark color and the known impact of heat on the vinyl, we had a solution. Using our wood composite in place of the vinyl, we were able to satisfy this job using our faux stain. Using a paint system developed with respect to the earth and the demands of vinyl, our finish provides lasting beauty. We hand apply the grain and overlay the stain color to offer a sustainable, virtually maintenance free wood look. For this project, adding a custom match to their chosen cedar became another easy solution.

The Result:

All had been prepared, and the doors would be ready in two weeks! That was until the COVID-19 quarantine of 2020. We all waited with anticipation of bringing this door to life, so as Pennsylvania began to open up, we set out for install on a cool, brisk spring morning with abundant sunshine. As the old door came out and slowly but surely the new door went in, it became clear that a dream was coming to life! Watching homeowners see each piece of their project revealed was fantastic. The benefit of quarantine is they were all home to witness the transformation. Their sweet daughter almost could not believe her eyes. She looked at me and said, "It's just so beautiful! So much better than the other one! So much more beautiful."

Darlin' we couldn't agree with you more!

Schnecksville, PA – project stats:

  • Roaring Twenties RT12-S Detroit
  • Low Headroom Track
  • LiftMaster Operator with MyQ Technology
  • Custom Pointed Scribe: ⅝" off center
  • Custom Faux Stain to match Cedar
  • Insulated Glass Package
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Fimbel Doors on the Front Line

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Since the 1600's in the newly formed New Amsterdam under the ordinances of Peter Stuyvesant, brave residents have been fighting fires on behalf of the city and its evolving skyline. Today, after centuries of navigating changing governments and increasing demands, the Fire Department of New York (FDNY) remains the largest municipal fire department in the United States and a symbol of strength and honor. The world watched as these brave men and women responded to our broken buildings and hearts in the wake of the tragedy of 9/11, and we saw firsthand the level of dedication and bravery one must own to wear the emblems of this organization. At Fimbel Architectural Doors, we are proud to supply the sectional doors that give passage to their life saving efforts. 


A walk through the streets of New York's five boroughs will undoubtedly bring you past one of the 197 Engine Houses associated with the FDNY. Most of the doors you will see have been manufactured by Fimbel either then or now. To bring history to life and reinvigorate the heart and soul of the city, we worked with our Sales and Service team at Thompson Overhead Door in Brooklyn, the FDNY, and the Landmark Society of New York as is required to preserve the history and integrity of the architecture. Our result is the introduction of our custom Presidential Firehouse Series finding a home in many engine houses.

Fun Fact: when we put the replacement doors in, they replace our old Fimbel Doors –some of which have been in place and operating for over 80 years.

We know that engine companies carry the burden of suppressing the fire – saving lives, and we want nothing to stand in their way. For these essential, front-line heroes, safety must always be paramount, so the operation of the door is a critical function in successful missions. Our engineering and production teams designed and built custom sections, operators and hardware equal to the demanding life of the door thus ensuring this safety for decades which gave way for the design experience.

It is no easy task to blend innovation and old-world craftsmanship, but that is indeed what we do at Fimbel ADS. We construct our Presidential Series using innovative technology and materials, and others, by hand to allow for varied sizes. This is a critical aspect in any project, but since the openings of firehouses were not prescribed when first built, there is no guarantee a standard door would suffice. Additionally, in many cases, they have been modified over time to accommodate the changing shape, size, and nature of the engines from horse-drawn carriages to self-propelled steamers to the trucks we use today.

 As seen in this image of Engine 205 which was built in 1869, the architecture of the building is magnificent in its simplicity and strength. Perhaps the most centrally located of the affiliated firehouses, this building and its teams were tasked with serving the most affluent and valuable sections of the city over the course of time. Though times and modes of transport have changed, the architectural structure stands firm yet requires measurements that may typically be challenging to manufacturers. Due to the construction methods of blending custom frames with innovative materials, we knocked the obstacle of shape and size out of the way allowing the design experience to happen.

Designing the replacement door for this building required an aspiration for creativity and beauty balanced with the demand for historical accuracy. In many of our other Presidential Firehouse Series projects, you will see intricate scrollwork and glass patterns to complement the facades, but in this keystone location, simplicity shines. Thanks to the nature of our patented processes and advanced materials, the Team incorporated the shape and size of the five windows situated above the door. With the tremendous amount of light added by the new door in conjunction with the windows make it seem as though the building is watching over its people and structures: The result is a show of steadfastness and safety. And beauty.

As showcased in the June 2020 publication of International Door & Operator magazine, Engine 205 stands as a symbol of hope and strength. Remaining operational during the COVID-19 pandemic as an essential business brought with it a burden shared across the county, but it also brought with it a swelling of desire and pride. Together, we watched and admired the work done by our partners, especially the first responders. We are proud to have our door rest beneath the waving American flag adorning Engine 205 awaiting its call to action. We, the family and team, at Fimbel ADS will similarly be ready to support this effort and honor their legacy and ours.

To all the First Responders and Partners in making our world a safer, better place: We celebrate you and your families and will continue our mission of safety and quality so that you may continue yours.

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